Facebook Users Like Brands for Discounts, Social Badging : MarketingProfs
Good survey by ExactTarget and Co-Tweet on what motivates people to like a Facebook Fan Page. Not surprisingly, "to receive discounts and promotions" was the number one reason, followed closely by "to show support for the company to others." Well now, doesn't this speak to exactly why Facebook is such a powerful platform for marketers, building a community of fans to spread their gospel. URL: www.marketingprofs.com










Leave a comment